Month: April 2022

7 Most Common Mistakes of Starting Online Business

Anatomy of a business failure “So what’s your unique selling proposition?” I asked Janet, an acquaintance of mine. “What do you mean by USP?” was the puzzled reply I got from Janet. Janet was at this stage giving me the-deer-in-the-headlight look. “You see every business offline and online must have a USP or unique selling…

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Business Opportunities – Which Business Idea Is Right For You?

Many entrepreneurs decide to go into business and then cast about for the ideal business concept. There is nothing wrong in this approach, but it does beg the question as to how you determine which business opportunity is right for you and whether the business idea is worth pursuing. The formal business planning process provides…

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